An Investigation Report on the Audience of Zhengzhou Shanhaiji Museum in 2020

First, the audience's personal situation

(1) List of statistical results

1. Gender

2、年龄

(2) Analysis of statistical results

From the above data, we can see that there is little difference in gender among the audience in our library, but there is a big difference in age. Children under the age of 12 need to be accompanied by adults when they go out, so they are restricted to some extent. Children aged 12-18 are all junior high school and senior high school students, with heavy studies and no time at ordinary times. And holidays don't necessarily go out to play. People over the age of 18 are adults, and their time can be freely controlled, so people over the age of 18 account for the main body of this survey. In order to meet the needs of more visitors, museums can make exhibitions into panels and send them to communities, primary and secondary schools in the future.

Second, the interest of the audience

(1) List of statistical results

1, the purpose of visiting the museum:

2. The most interesting exhibition content:

3. What kind of exhibitions do you want to add to the museum?

(2) Analysis of statistical results

As for the purpose of visiting museums, most visitors mainly focus on increasing their knowledge and hobbies. It can be seen that the audience's attention and expectations for the museum are getting higher and higher. With the improvement of people's understanding of history or cultural relics, they are more interested in museums. Therefore, more and more people hope to enrich their knowledge and improve their quality and self-cultivation through museums.

Most people are more interested in basic exhibitions, probably because most of the audience are locals, and people hope to learn about the knowledge through ancient history and modern history. Hongshan Culture, Tibetan culture and Buddhist culture in special exhibitions are also interesting to the audience. Apart from people's love and understanding of cultural relics, especially their concern for their value, many people are interested in these special exhibitions.

Third, the audience's visit

(1) List of statistical results

1. Are you satisfied with the exhibition form of the museum?

2. Are you satisfied with the service attitude of the museum staff?

3. Are you satisfied with the explanation given by the museum commentator?

4. Views on setting up multimedia area and tea art hall in the museum:

(2) Analysis of statistical results

The above data show that the audience are very satisfied with the display, service, explanation and various facilities of the new museum. Only a few people are satisfied, and very few people are dissatisfied because of special reasons. These opinions affirmed the work achievements of the staff in our library, which made us feel very gratified. Our library should face the negative opinions with a positive attitude and continue to work hard in more aspects to make the work of the museum perfect day by day.

Fourth, the audience's opinions and suggestions

(1) Statistical results

1. I hope the contents of the exhibits can be more abundant.

2, hope to have the audience to participate in the project.

3. Some exhibits can be sold as souvenirs.

(2) Analysis of statistical results

The purpose of our survey is to provide better service and publicity to the audience, and this survey has also received strong support from the audience. We will make necessary rectification for the above opinions. As a public welfare cultural propaganda unit, we will continue to be close to the audience, put the needs of the audience in the first place, and strive to make Zhengzhou Shanhaiji Museum a first-class museum!

Zhengzhou Shanhai Callicarpa Museum

December 29, 2019